What are the judges looking for in your business award submissions?

The judges are looking for a good story. They want to know about your successes, your setbacks, leaps of faith, innovations, risk taking, your people, your mentors, your contributions to society – all the features that make up any good story.

Keep a note of facts and figures about your business. These include revenue growth; profit growth; increase in sales; increase in the number of customers or social media engagements – these are all vital evidence for your achievements, but they are not your whole story.

Your successes are important, too. These could be the successful completion of a complex project; the launch of an innovation; accolades from customers; good publicity; industry recognition – all of these can be used as valuable supporting evidence for your achievements in your business award entries.

Business isn’t just about successful results; the judges want to know about the challenges you’ve had. They want to know how you’ve overcome adversity, dealt with difficult situations, learned from your experiences and tackled issues head-on. Be honest and upfront about the circumstances that you’ve found difficult.

If writing engaging business stories isn’t your strong point, consider investing in a professional business award writer to make your entry stand out. Proof Communications writes business award submissions every week for businesses of all sizes across  a very wide range of industries. We’ll be happy to have a chat about how we can assist you with your award entries or create an awards calendar for your business.

For help with writing, proofreading or editing your business awards, contact Award Writers at Proof Communications on 02 8036 5532 or 0411 123 216 or head to the contact page.

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