Fairmont Homes NSW Case Study
Fairmont Homes NSW is a family-owned and operated business that builds custom-luxury residences and project homes in Sydney.
• Win an award in the highly competitive building industry
• Limited in-house writing expertise
Proof Communications spent time talking to General Manager Daniel Logue to understand the business, its value proposition and unique selling points. We then drafted the award entry, advising Daniel where we needed specific additional information. We made suggestions on how to present the content and engaged a graphic designer to deliver a quality finished product.
Daniel and the team at Fairmont Homes received the recognition they deserved:
• Winner – 2018 HIA NSW Professional Medium Builder / Renovator of the Year.
“The building industry is ridiculously competitive,” says Daniel. “For a family owned and operated business, like Fairmont Homes, the Housing Industry Association (HIA) industry awards represent a real opportunity to stand out from the crowd.”
On working with Proof Communications, he says, “They also put forward ideas we never would have considered. The end product resembled a coffee table book – it was so impressive. When I look back now on our previous entries and compare them with the entry Proof Communications put together, they are like chalk and cheese.
“It was an absolute breeze working with everyone at Proof Communications. Every part of the process was seamless, easy and well-scheduled. We’ll definitely be using Proof Communications for next year’s entry. They are excellent at what they do.”