Best ever tips for winning business awards

If you think your business needs more recognition, winning business awards is undoubtedly one of the best ways to do it. But winning business awards is not an easy process. It’s important to make your business awards entries stand out from the rest. You need to dress up your awards submissions in an appropriate manner. Here are our best ever tips for winning business awards.

1. Choose the Awards Wisely

There are dozens of awards to choose from in Australia, as well as international business awards, such as the Stevie Awards. To ensure your award entries go further and win, you need to be smart about the awards you enter. It makes sense to choose the awards you have a better chance of winning according to your strengths. There may be a business award that’s been recommended to you, but it’s important to find awards that fit your strengths. For example, if you are a mumpreneur, the AusMumpreneur Awards could be the go. Or, if you’re on the Gold Coast, for example, the Harvey Norman Gold Coast Women of the Year Award may suit your criteria more appropriately. If you’re a female-owned regional or rural business, check out the Shine Awards.

2. Enter All of the Relevant Awards

Winning business awards is, in many ways, a numbers game. After you have identified your strengths and found the appropriate awards, you have to be in it to win it. The more business awards you enter, the greater your chances of success. Entering business awards is about showing off your strengths, so if you fit the criteria for many different awards, you’re playing the odds.

3. Prove You Are the Best Organisation for That Category

You’ve got to show you are one of the best; you don’t have to be the best in Australia or the world, but the best organisation for that particular award. Entering business awards is a way of showing that you are confident in your beliefs, business and results. This is why your entry needs to stand out. When you are proving you are the best organisation for that category, you’ve got to stand out by providing all of the relevant information that will put you ahead of the competition. This is where Proof Communications’ professional award writers can help. Crafting winning awards submissions is about showing why you are the best in your category. You may highlight how great your service is, but you have to show the proof.

4. Don’t Try to Fool the Judges

If you play the numbers game and enter different categories within every business award, you can’t simply take one of your award entries and copy it for the next category. Taking one entry and trying to make it work for every category won’t work. A judge can always spot the entry that was written the night before, and many people believe that submitting business award entries is a quick process. In fact, it can take a long time to distil the essential elements of your business into one simple entry. The judges review sometimes hundreds of award entries, and even if you’ve been told to submit many awards submissions, you’ve got to give due care and attention to every single one. This is where professional award writers can help you. Rather than submitting a half-baked entry, use the right resources for writing business awards submissions that cut through the noise and show what you are all about. Your award entry is more likely to get the attention of the judges.

5. Be Simple

Less is more, and when you are writing business awards submissions, simplicity is the most important thing. You have to remember that the judges might not be experts in your industry, so they are unlikely to understand technical jargon. Additionally, they will very likely have a lot of entries to judge, so you should not alienate them by making the grand assumption that they already know about your products or sector. If you cannot be simple, it’s important to find someone that can. Having professional award writers on your side could be invaluable because they can ensure not a word is wasted.

Get professional help

Winning business awards is about making sure you stand out, being different, but also making sure that you have an innate understanding of the awards process. This is why a solid strategy for awards submissions is vital. Winning business awards is about ensuring your awards submissions can help you go the distance.

If you are looking for help with your business awards entries, Proof Communications will ensure your submission sets you apart.

If you want more information contact us on 02 8036 5532 or 0411 123 216, or send an email to rosemary@proofcommunications.com.au.

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